Central Pennsylvania Creative Professionals
Brand[AID] is our yearly philanthropic effort to support a local nonprofit. Spanning months, [CP]2 members work together to select an organization, define their needs and provide the deliverables they need to thrive.

Apply for Brand[AID] 2019

Are you part of a local nonprofit looking to refresh your brand? Or do you know a nonprofit whose marketing could use some help?

[CP]2 is looking forward to hosting our fourth Brand[Aid] in June and helping guide another local nonprofit through a rebrand.

But first, we need a client.

Interested nonprofits are encouraged to apply by answering a few basic questions about your nonprofit’s current branding and marketing. Past applicants are highly encouraged to reapply!

In addition to the application, a short video appeal is strongly encouraged so we can see your enthusiasm and put a face with the name!

While the whole process takes several months of collaboration, Brand[Aid] centers around a massive work session on Saturday, June 29, when dozens of us come together for a day of brainstorming and designing.

Deadline to apply is April 12. The top candidates will be interviewed and the chosen nonprofit will be announced on May 17.

To begin the process, download the application. When you’re finished, send the completed application and a link to your video to hello@cpsquared.com no later than April 12. Thanks!

2019 SCHEDULE

  • March 4 – Brand[Aid] application announced
  • April 12 – Deadline for nonprofits to apply
  • May 17 – Nonprofit selected and announced
  • Late May & Early June – Discovery and upfront design work
  • June 29 – Brand[Aid] workday event to work on deliverables
  • July-September – Finalize deliverables
  • September – “The Big Reveal” when we promote the nonprofit’s new brand

Application Form

Past Brand[Aid] Events

Last year, [CP]2 worked with Mid-State Literacy Council to update its logo, website, messaging, and marketing materials. Mid-State Literacy Council was created in 1971 and brings literacy in all forms to adults in Centre and Clearfield counties.

It was selected out of several applicants to receive a free marketing and brand refresh this summer by [CP]2 members. Past Brand[AID] alumni include Housing Transitions in 2016 and Taproot Kitchen in 2017.