Central Pennsylvania Creative Professionals

Penn State Office of Strategic Communications, Department of University Marketing and Advertising

Penn State Office of Strategic Communications, Department of University Marketing and Advertising
Penn State Office of Strategic Communications, Department of University Marketing and Advertising

University Marketing—one of the first university marketing departments in the country—uses consumer insights and creativity to grow Penn State’s brand presence on a global scale. The department is charged with improving key brand metrics like awareness and favorability, creating breakthrough advertising campaigns, setting the creative tone for the University, developing digital strategies, and managing Penn State’s visual identity system.

Penn State Office of Strategic Communications
Department of University Marketing and Advertising
University Support Building I
University Park, PA 16802

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Penn State Office of Strategic Communications, Department of University Marketing and Advertising